Real Developer: Multi‑Series Property Podcast For SME Developers
End‑to‑end production across three podcast series – from audio‑only launches to a London studio video season – plus short‑form clips for LinkedIn, YouTube and Instagram.
Sound bite from The Real Developer Podcast, produced for LandTech’s SME developer audience
The Challenge
LandTech wanted a podcast that genuinely served SME land and property developers, but they needed a partner who could manage production across multiple series, formats and guests without overloading the internal team.
Multiple Series To Deliver
The team planned three series with different themes and line‑ups, each needing consistent production quality and releases.
Evolving From Audio To Video
Early series were audio‑only, but the brand also wanted a studio‑shot video season to boost reach and perceived authority.
High‑Value Audience
Episodes had to feel polished enough for busy developers, partners and sponsors, not like a side project.
The Solution: Multi‑Series Production
BuzzPod Media became Real Developer’s production partner, handling the transition from audio‑only series to a full studio video season while keeping a simple process for the team.
1. Planned episode structures and publishing rhythms for each series so content stayed focused on SME developers’ needs.
2. Produced and edited audio‑only series, balancing levels, removing distractions and adding consistent branding.
3. For Series 3, handled post‑production on London studio video recordings, delivering platform‑ready cuts for YouTube.
Excerpt where the host talks about the production support behind The Real Developer Podcast.
Highlights from The Real Developer Podcast series produced with BuzzPod Media
The Results
With consistent production in place, Real Developer turned their idea into a multi‑series show that positions LandTech at the centre of the SME developer conversation.
1. Audio and video series released on schedule, giving developers a reliable source of insight and stories.
2. Studio‑quality video episodes that look and feel on‑brand for LandTech and their partners.
3. A steady stream of short clips and reels tailored for LinkedIn, YouTube and Instagram, helping the show reach beyond existing followers.